From: thepipeline_xyz
Bold Leonidas, a prominent content creator in the crypto space, shares insights into his journey, emphasizing the importance of consistency, adaptation, and offering value as a creator [02:09:06]. His work, primarily comics, has gained significant traction, leading to an “explosion” in popularity over the past year [01:49:09].
Early Beginnings and Evolution
Bold Leonidas’s journey into content creation began somewhat organically, without a clear singular starting moment [02:46:21]. Initially, his work was inconsistent [03:09:09]. He started doing comics sporadically around August 2022 [04:47:00], producing about 30 or 40 in a month, but not every day [04:57:00].
One of his first impactful comics was inspired by “Did Da Koku” (Gabriel Leydon), who bought a Super Bowl ad [03:22:00]. He then found more traction with a comic about a Vitalik Buterin picture, which made him realize the potential of his creations [04:37:00].
Commitment to Daily Creation
A pivotal moment came on February 19th, when he committed to creating at least one comic every 24 hours [05:10:00]. This commitment stemmed from a desire to improve quickly and to be an “antithesis of AI” in art [06:27:00]. Unlike AI-generated art, his comics are purposefully hand-drawn with human errors left in, as a way to prove they are made by a person [06:30:00]. He ensures each comic is drawn new, never pulling from previous work, despite the time it consumes [05:28:00].
This dedication to building consistency and finding inspiration in daily content creation was also inspired by other artists like Beeple, who is famous for his “everydays” collection [12:06:00]. Bold’s goal was to eventually surpass Beeple in the raw number of “everydays” created [13:42:46]. He often produces two or three comics a day to achieve this [13:37:00].
Creative Process and Inspiration
Bold Leonidas’s content focuses on providing humorous and often hilarious commentary on current events in crypto culture [17:53:00]. He maintains a “pulse on the culture of crypto” to ensure his content remains timely and relevant [17:23:00].
To overcome creative blocks, he employs a strategy of redrawing and reformatting existing memes in his unique style [27:22:00]. This approach allows him to “own” a version of the meme, making it identifiable as his creation and enabling wider sharing [28:07:00]. He also strives for visual humor that works specifically in a comic format, rather than just text-based jokes [31:16:00].
Adapting to Market Trends
Initially, his comics were almost entirely about the NFT ecosystem [22:30:00]. However, as NFT interest waned, he made a conscious decision to pivot towards broader crypto topics, including trading concepts [22:56:00]. This adaptability ensured his content remained relevant and engaging.
The Crypto Journey
Bold’s personal entry into crypto began with buying Ethereum, though he initially struggled to understand concepts like “on-chain” and gas fees [18:26:00]. His initial foray into NFTs involved trying to list traditional paintings on OpenSea, which taught him about gas costs [19:42:00]. He found digital art compelling after discovering collections like the Mike Tyson/Corey VanLew collaboration [21:05:00]. For him, the “coin side” of crypto was comparatively boring to NFTs initially [22:06:00].
He believes “crypto is the future of finance” and that mass adoption will occur when users don’t even realize they’re using blockchain technology [41:56:00]. This includes seamless integration into experiences like games, where carrying digital “skins” across platforms is enabled by the blockchain without the user’s explicit knowledge [45:33:00].
Community Engagement and Support
Bold Leonidas was an early supporter of the Monad community, having learned about it through a tight-knit private group of long-time crypto participants [37:44:00]. What drew him to Monad was its transparency and “humanness,” with founders like Keone actively front and center, unlike anonymous projects prevalent in the NFT and meme coin spaces [38:25:00]. The long-term building approach of Monad, with a projected launch far in the future, signaled a serious and bullish commitment, contrasting with projects that pump out releases quickly [40:08:00]. He sees the involvement of established figures like Intern and Tunes in Monad not as “influencer pulling” but as a sign that experienced people in the space are confident enough to commit to the project [46:38:00].
Advice for Aspiring Creators
Final Alpha for Aspiring Creators
When trying to connect with an influencer or promote a project, don’t just ask for something; offer something [51:15:00]. Offering genuine value—whether it’s unique content, helpful contributions, or engaging community activities—will naturally attract attention and foster collaborations [51:54:00]. Asking without offering, especially with low-value requests like “a whitelist for your crappy NFT project,” is not effective [51:25:00].
This advice for new content creators highlights the shift from an “extractive mindset” to an “offering mindset” as crucial for success in the crypto content space [51:39:00]. Bold’s own experience, where people started approaching him after he began offering value, supports this philosophy [51:54:00]. He suggests that building and engaging community in crypto spaces can involve simple contributions like hosting quizzes or creating unique content [53:38:00].